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Using the Voilà app on the go.
I love fashion, and I love sharing my creativity with the world. Even better is making some commission when other people love what I’ve put together. In the three years since I started my blog, it feels like I’ve tried almost every e-commerce platform for bloggers and influencers out there. Technology and fashion both move quickly and I know if I want to keep working with the best brands and keep making money as an influencer, I need to keep up.
My new favorite is an app called Voilà. Here’s a breakdown of what I’m loving about it and how it stacks up to other monetization apps and influencer platforms I’ve tried.
About the Voilà App
Voilà is a social networking and e-commerce platform. At first glance, it’s similar to my old friend LiketoKnow.it – but operates on a completely different level. French for “there it is!” Voilà lives up to its name, with a visual search engine that does all the work for you. It recognizes clothing, searches its database, and serves up similar styles from retailers and designers across the web. As a creator and as a consumer, this is very exciting.
Adding Content is a Cinch
Once I downloaded Voilà, I was amazed at how easy it is to start adding content from Instagram, or directly from my phone or camera. The Voilà app instantly scanned my image and prompted me with suggestions for products to link to – and did it really well.
I’d spent time Google-searching for purple blouses similar to the one I’m wearing in the photo below, to no avail. But Voilà was able to pull a bunch of similar styles in just a couple seconds. The app is also on-point with handbags and shoes. (While it doesn’t scan for jewelry or hair accessories, you can add those separately.) Compared to LiketoKnow.it, where I have to laboriously search for products, save them, and then add products from my saved folders one at a time. . . Voilà is like magic.
Robust Analytics at Your Fingertips
Voilà shows your earnings by brand, retailer, and product category, as well as your clicks and conversion rate. This is super helpful for me as I run The Primpy Sheep like a business, and am always trying to learn what content I create is the most successful in the market. LiketoKnow.it provides the most minimal of analytics, so Voilà’s capabilities here are very exciting.
Shopping is Downright Fun
As a consumer, it’s super easy to find content you like. Voilà’s homepage serves up trending looks and products, and then shows you your options at different price points. Most importantly, Voilà works with what seems like every brand and retailer that matters (more than 12,000 of them) from budget to luxury – so whether you’re looking for a Mango dress, a Zimmermann swimsuit, or a Dolce & Gabbana blouse, Voilà has you covered.
The best part is, anyone can start monetizing content on Voilà. There’s no exclusive application and no barrier to entry – so everyone is a fashion influencer.
Download the Voilà app from the Apple store here.
Follow me on Instagram @theprimpysheep for more reviews and style inspiration. And if you enjoyed this post, you may also like:
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